Optimising Customer Care: How ihakimi Transformed Warranty Claims at Sunrise Sports Academy
Sunrise Sports Academy, a leading retailer of sports-related items, caters to a wide range of sports enthusiasts. With a commitment to quality, they offer various products, from sports equipment to apparel. However, the company faced a critical challenge in efficiently tracking customer warranty claims. The manual process of managing warranty claims was causing delays and frustrations. Sunrise Sports Academy sought an innovative solution to streamline this crucial aspect of their customer service.

Client Background
Sunrise Sports Academy has been a trusted name in the sports retail industry for over a decade. Their dedication to providing top-quality sports products has earned them a loyal customer base. However, managing warranty claims had become a bottleneck in their otherwise smooth customer experience.
Challenges
The challenges faced by Sunrise Sports Academy included:
Manual Warranty Claim Processing
Warranty claims were managed manually, leading to delays and errors in handling customer requests.
Lack of Transparency
There was no centralised system to track the status of warranty claims, making it difficult to provide timely updates to customers.
Customer Frustration
Slow and inefficient claim processing led to customer dissatisfaction, affecting the company’s reputation.
Solution
ihakimi stepped in to provide a tailored solution:
- Warranty Claim Chatbot: ihakimi designed a chatbot that streamlined the warranty claim process. Customers could initiate claims and receive real-time updates through the chatbot.
- Pipeline Integration: A dedicated pipeline was created within the company’s system to track each warranty claim from initiation to resolution.
- Followup System: The employees were able to track the whole claim process with the help of ticket sytem and pipelining.

Implementation
Chatbot Development: ihakimi developed the chatbot, ensuring it was user-friendly and capable of guiding customers through the warranty claim process.
Integration: The chatbot was seamlessly integrated with Sunrise Sports Academy’s existing systems, allowing for real-time updates and tracking.
Training: The company’s customer service team was trained to monitor and assist with the chatbot-driven warranty claims.
Results
The implementation of ihakimi’s solution yielded to significant improvements for Sunrise Sports Academy:
Efficiency
Warranty claims were processed faster and with reduced errors due to the automated system.
Transparency
Customers could track their claims in real-time, leading to increased satisfaction.
Enhanced Reputation
Faster claim resolution improved the company's reputation for excellent customer service.
Key Data Analysis
The automation of warranty claim processing highlighted the importance of technology in improving customer service and operational efficiency. Sunrise Sports Academy’s ability to address customer concerns promptly enhanced their competitive edge.
- 82% Efficiency
- 2203+ User Interaction
- 98% Customer Satisfaction





Lesson Learned
This case study emphasizes the value of automation in enhancing customer service. Key takeaways include the need for streamlined processes, real-time tracking, and responsive customer support.
Client Testimonial
“ihakimi's solution has transformed our warranty claim process. It’s made our customers happier and more confident in our products. The efficiency gains are invaluable, and our reputation has benefited immensely.”
- Jane Smith, Customer Service Manager at Sunrise Sports Academy
Conclusion
Sunrise Sports Academy’s collaboration with ihakimi resulted in a significant improvement in warranty claim management. By introducing a chatbot-driven system and a streamlined process, the company enhanced customer satisfaction and operational efficiency, ultimately strengthening its position in the sports retail market.
Next Steps
To explore the potential of CRM automation for your enterprise, reach out to ihakimi at the following contact information: