Broadcast Messages to Engage, Follow Up, and Convert
Reach your audience, follow up with leads, and bring customers back, all through targeted messaging across channels.
What is Broadcasting in ihakimi?
Broadcasting allows you to send messages to multiple users at once across connected channels like WhatsApp, Instagram, email, SMS, and more.
But it’s not just bulk messaging.
It’s about sending the right message to the right people at the right time
How Broadcasting Actually Works
Let’s say you run an offer:
You select users tagged as “Interested”
→ Send message: “Get 20% off this weekend”
Users receive it →
Some reply →
Conversation opens in Live Chat →
Your team follows up →
Deal gets closed
This is how you turn past conversations into new opportunities’
Why Broadcasting Matters
Most businesses focus only on new messages.
But real growth comes from:
- Following up
- Re-engaging
- Reminding
With ihakimi, you can:
- Reach existing leads instantly
- Bring back inactive users
- Promote offers and updates
- Increase conversions without waiting for new messages
What You Can Do with Broadcasting
1. Send Offers & Promotions
Example:
- Discounts
- Limited-time deals
- Seasonal campaigns
2. Follow Up with Leads
Example:
User showed interest but didn’t respond
→ Send reminder
→ Restart conversation
3. Re-engage Inactive Users
Example:
Users who haven’t replied in days
→ Send update or check-in message
4. Share Updates & Announcements
- New services
- Product launches
- Event updates
How to Send a Broadcast
1. Go to Broadcasting Section
Open your ihakimi dashboard and navigate to Broadcasting.
2. Select Your Audience
Choose who should receive the message:
- Based on tags (e.g. Interested, New Lead)
- Based on pipeline stage
- Based on activity
This ensures your message is relevant.
3. Create Your Message
Write a clear and simple message.
Example:
“Hey! We’re offering 20% off this weekend.
Would you like to book a slot?”
4. Add a Call-to-Action
Encourage users to respond or take action:
- “Reply YES to book”
- “Click here to view details”
5. Send or Schedule
You can:
- Send immediately
- Schedule for later
6. Monitor Responses
Once sent:
- Replies come into Live Chat
- Your team can respond instantly
- Conversations continue
Pro Tips
- Don’t send the same message to everyone
- Use tags and filters to target the right audience
- Keep messages short and clear
- Always include a next step (reply, click, book)
- Follow up quickly when users respond
Common Mistakes to Avoid
- Sending generic broadcasts to all users
- No clear call-to-action
- Not responding to replies quickly
- Over-messaging users
What to Do Next
Now that you can reach your audience:
Use Tags & Pipeline to segment users properly
Combine broadcasting with Flows for guided responses
Use AI replies to handle incoming responses automatically